Add.Law
About
Add.Law
Add.Law is solving a big problem in the legal industry: scaling businesses can’t find legal support they trust to help them grow without burning through hours sweating the small stuff. Add.Law provides flexible support that looks at the big picture and empowers clients to move forward with a legal partner that acts as an enabler, not a blocker.
Legal
Services Provided
Brand strategy
"Working with Measured was a really beneficial process for us - it hugely helped us to draw out and codify our key messages for us to use going forward."
Max Inglis & Jonathan Wyles,
Co-founders
Challenge
Add.Law came to Measured with a very clear brief. They had an excellent value proposition which clients loved, but they weren’t able to articulate it on their website. We agreed on a brand strategy project: combining founder knowledge with customer insights we would gather in interviews to workshop suitable positioning and messaging for the brand.Over the course of a couple of months, Measured set up multiple customer interviews and developed a brand house for Add.Law that could easily help them articulate what makes their offering so valuable to their customers.